The CEO Guide: Playbook for Chief Executive Officers

Executive Leadership | CEO Thinking | Business Growth | Strategic Planning | Innovation | Crisis Management | Officer

Executive Leadership | CEO Thinking | Business Growth | Strategic Planning | Innovation | Crisis Management | Officer

Overview

Understand the real role and key responsibilities of a CEO in a modern organization, Master strategic planning tools like SWOT, PESTEL, and high-level vision development, Build and manage strong executive and operational teams, Develop and execute innovation and product strategies, Oversee and optimize sales and marketing strategies that drive growth, Apply financial planning, budgeting, and capital management techniques, Make high-stakes decisions and manage crisis situations with confidence, Lead organizational change and successfully manage business transformations, Integrate AI and digital technologies into business operations, Build effective collaboration with the COO and other C-level leaders

Current CEOs and founders who want to sharpen their leadership, strategy, and decision-making skills, Aspiring CEOs, COOs, and C-level executives preparing to step into top leadership roles, Business owners and entrepreneurs looking to scale their company with structured executive thinking, Senior managers transitioning into more strategic responsibilities or building cross-functional oversight, HR professionals and business consultants who want to better understand the CEO mindset to support leadership effectively, Anyone responsible for strategic growth, team leadership, or business transformation

No formal business education or MBA is required, A basic understanding of how businesses operate is helpful, Ideal for current or aspiring CEOs, COOs, founders, or executive-level leaders, A willingness to reflect, plan strategically, and apply leadership tools in real scenarios

What separates a busy CEO from a truly effective one?

It’s not longer hours or endless meetings—it’s strategic clarity, confident leadership, and focused execution.

The Modern CEO is not just a title. It’s a mindset. This course gives you the full executive playbook to lead with vision, drive innovation, grow your business, and make bold decisions—no fluff, just proven systems that work.

You’ll master the 10 core areas every top-performing CEO must focus on: from setting strategy and building culture to managing crises, leading digital transformation, and driving results through people.

This is not your average “CEO 101” or outdated MBA. This is the real-world CEO operating system—taught by Mike Pritula, one of the top HR and leadership experts in the CIS region, with 17+ years of experience advising high-growth companies.


What You’ll Learn

• How to define a powerful company vision and strategic roadmap

• How to structure and lead high-performing executive teams

• How to drive innovation and bring products to market faster

• How to build a growth-focused sales and marketing engine

• How to master financial planning, risk mitigation, and capital strategy

• How to lead through crisis and make confident, high-stakes decisions

• How to implement organizational change and scale transformation

• How to harness AI and digital tools to future-proof your business

• How to collaborate effectively with your COO and C-suite


Why This Course Works

Real tools, not theory – Checklists, frameworks, and decision-making systems you can apply today

CEO-tested models – Learn what actually works inside successful companies

Modern focus – Covers AI, digital strategy, innovation, and rapid change

Expert-led – Taught by Mike Pritula, with 100+ HR and executive courses delivered globally

Lifetime access – Watch and revisit lessons at your own pace


If you’re ready to stop reacting and start leading like a modern CEO—this course is your blueprint.

Enroll now and build the strategic, confident, and future-ready CEO within.


Mike Pritula • 53'000+ Learners • 4.5 ★ (2100 Reviews) • SHRM • 130+ courses: HRCI, AI HR, Analytics, ChatGPT, Recruiting, C&B

Meet Mike Pritula: #1 Udemy HR Instructor and Mike Pritula Academy founder


Built HR for Wargaming | Preply | iDeals | PeopleForce and more

 Brought HRCI and SHRM certification to more than 10 countries

 Founded the World's first and biggest HR online Academy with 135 online courses in 5 languages and 175 countries

 Worked with Randford, Deloitte, EY, HAY group, Korn-Ferry and other consultants on numerous HR projects


Why Should You Learn From Me?

I am not just an instructor; I’m a proven leader who has transformed HR and operational strategies across industries. Over the past 20 years, I’ve guided more than 60,000 HR professionals worldwide to excel in their careers. Here’s what sets me apart:

• Founder of Mike Pritula Academy: A leading online HR academy offering 135+ courses and home to one of the largest HR communities with over 200,000 members.

• Creator of the most comprehensive HR Audit Checklist and the HR Competency Model used by professionals globally.

• Holder of globally recognized certifications including PHRi, SHRM-CP, and HCI sHRBP, ensuring that I bring industry-leading knowledge to every course.

• HR automation expert who has implemented tools like BambooHR, 15Five, PeopleForce, and many others to streamline operations in leading companies.

• A trusted advisor and keynote speaker, with over 5 million views on my articles and presentations.

Youtube Silver Button holder for my Educational HR channel


What Have I Achieved?

• Recognized as one of the Top 10 HR Leaders in CIS.

• Named HR Person of the Year in Ukraine (2018) and Belarus (2017).

• Authored two career-defining books, “Resume for a Million” and “AI in HR”, helping professionals land dream jobs and prepare for the future of HR.

• First to launch HRCI Certification Prep Courses in over 10 countries, bringing global certifications to a wider audience.

• Designed and led 50+ high-impact HR projects across diverse industries.


My Career Journey: Proven Expertise in Transforming Businesses

From multinational corporations to innovative startups, I have played key HR leadership roles in companies like Wargaming, Preply, iDeals, and Alfa Bank. My accomplishments include:

• Building four high-performing HR teams from scratch to drive organizational success.

• Leading HR transformations, such as implementing OKR systems, enhancing recruitment strategies, and driving employee engagement.

• Scaling operations with innovative solutions, including automation of key HR processes.


What Will You Gain from My Courses?

1. Practical Skills in HR and Leadership: Learn actionable strategies that can be applied immediately in your role.

2. Mastery of Operational Excellence: Discover frameworks to optimize workflows and improve efficiency.

3. Advanced Tools and Technology: Harness AI and automation tools to revolutionize your HR practices.

4. Global Expertise: Access insights from my experience across diverse industries and cultures.


Why Am I the Right Instructor for You?

My courses are built on real-world experience. I’ve faced the challenges you’re encountering, solved them, and refined strategies that work. Whether you’re just starting your HR career or are a seasoned professional, my programs will empower you to achieve your goals.


I don’t just teach concepts; I equip you with practical tools, templates, and step-by-step frameworks to ensure you can take immediate action.


Are you ready to unlock your full potential and become a leader in HR and operations? Enroll today and join thousands of professionals who have transformed their careers with my guidance. Let’s get started! ⇢

Free Enroll